Rediscover Canada Sales Event

Huge savings and Cashback on select cameras with lens purchase

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Announcing the X-E5

Taking pre-orders now for shipment starting late August.

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Father's Day Capture the Savings

Save up to $1100 on Cameras and Lenses until June 26th

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EOS R5 $3999

Bonus EF to RF Adapter and genuine Canon LP-E6P Battery. Plus Ca$hback of $300 with any lens purchase.

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Father's Day Flyer of Deals

Great savings on Canon, Nikon, Fuji, and OM Systems gear!

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Hybrid Carbon Fiber and Aluminum Tripod

This hybrid tripod is designed for creators who need to capture both stunning photos and cinematic video without carrying two separate tripods!

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Get the BIGGER picture

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X half

Accepting pre-orders now for the first shipment June 17th

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New Lumix S1 Mark II

Arriving into stock this month...taking orders now!

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Save up to $470 on select X lenses

Until July 13th

Shop FUJIFILM X Lenses

Breakthrough 50-150mm Lens

Ideal for portraiture, weddings, and indoor and close-range sports, this lens is also a good choice for photographers and videographers looking to replace a handful of primes with a single fast zoom without sacrificing on speed.

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